Kodi Kraft Paper ndi chiyani?

Tingsheng idzapereka zabwino kwambiriKraft Paper Chakudya Bokosi, Kraft Mkate Bokosi, Kraft Paper Pizza Bokosi

Kutuluka kwa matumba a mapepala a kraft kwasintha malingaliro achikhalidwe akuti kugula kwa anthu kumatha kuchepetsedwa ndi kuchuluka kwa zinthu zomwe zimatha kunyamulidwa ndi manja onse, komanso zapangitsa kuti ogula asakhalenso ndi nkhawa chifukwa cholephera kunyamula, zomwe zimachepetsa. chokumana nacho chosangalatsa cha kugula palokha.Kungakhale kukokomeza kunena kuti kubadwa kwa thumba la pepala la kraft kwayendetsa chitukuko cha malonda onse ogulitsa, koma zawululira kwa amalonda kuti mpaka kugula kwa kasitomala kumakhala kosavuta, kosavuta komanso kosavuta momwe mungathere, mumangokhalira kugulitsa. sangathe Kuneneratu ndendende kuchuluka kwa ogula angagule.Ndi mfundo imeneyi yomwe idakopa chidwi cha anthu omwe adafika mochedwerako ku zomwe amagula, komanso kulimbikitsa chitukuko cha mabasiketi ogulira m'masitolo akuluakulu ndi ngolo zogulira.

Pazaka zopitilira theka kuyambira pamenepo, kukula kwa matumba ogula a kraft kumatha kunenedwa kuti ndikuyenda bwino.Kupititsa patsogolo kwa zipangizo kwapangitsa kuti mphamvu zake zonyamula katundu zipitirize kuwonjezeka, ndipo maonekedwe ake akukhala okongola kwambiri.Opanga asindikiza zizindikiro ndi machitidwe osiyanasiyana pamapepala a kraft.Pachikwama, lowetsani masitolo m'misewu ndi m'misewu.Mpaka pakati pa zaka za zana la 20, kutuluka kwa matumba apulasitiki ogula zinthu kunakhala kusintha kwina kwakukulu m'mbiri ya matumba ogula.Imaphimba chikwama cha pepala cha kraft chomwe chinali chodziwika kale chokhala ndi zabwino monga kukhala woonda, wamphamvu komanso wotsika mtengo kupanga.Kuyambira nthawi imeneyo, matumba apulasitiki akhala chisankho choyamba pakugwiritsa ntchito moyo, pamene matumba a ng'ombe pang'onopang'ono "adasiya mzere wachiwiri".Pomaliza, matumba a mapepala a kraft omwe amwalira amatha kugwiritsidwa ntchito pakuyika zinthu zingapo zosamalira khungu, zovala, mabuku, ndi zinthu zowonera zomvera pansi pa chithunzi cha "nostalgia", "chilengedwe" ndi "chitetezo cha chilengedwe. ”.

Komabe, ndi kufalikira kwapadziko lonse kwa "anti-pulasitiki", akatswiri azachilengedwe ayamba kuyang'ana pamatumba akale a mapepala a kraft.Kuyambira 2006, McDonald's China pang'onopang'ono akhazikitsa mtundu wa kraft pepala thumba ndi katundu kutchinjiriza matenthedwe katundu kutenga kutenga-out chakudya m'masitolo onse m'malo ntchito matumba chakudya pulasitiki.Kusunthaku kwalandiranso mayankho abwino kuchokera kwa mabizinesi ena, monga Nike, Adidas ndi ogula ena akuluakulu a matumba apulasitiki, omwe ayamba kugwiritsa ntchito mapepala apamwamba a kraft m'malo mwa matumba ogula pulasitiki.